CLOSEThe Era of Collaborations
One of the key premises for ZAGAS in 2023 is to embrace collaboration with other brands, both at international trade shows and in pioneering and innovative design projects. Always with the "100% Portuguese" concept in mind, opts for those that share similar values and are always a distinguishing element in its exhibitions, events, and communication.
The first time this occurred was during Portugal Home Week, where, for the grand launch of the Bedroom Collection, they chose Lameirinho for bedding and bed decoration. At the Feria Hábitat València (FHV), they turned to Flame & Luce as an ally in booth lighting, selecting creative and original designs. Currently, they are in partnership with the architecture and interior design firm Santo Infante in an innovative real estate project.
Why collaborate with other brands?
Increasingly sought after for its savoir-faire and mastery in all things, Portugal offers the best in home decoration. From furniture to textiles and lighting, some of the world's finest artisans and most reputable companies in the home sector can be found here. Both ZAGAS and Lameirinho have been in the market for 75 years and have continually reinvented themselves, adapting to new circumstances and innovating in both how they conduct their business and the type of design they produce.
The first collaboration with Flame & Luce emerged at the Feria Hábitat València, where they contributed lamps and decorative items. A Portuguese brand with over a decade of experience, they annually create two lighting collections with creative and different designs that blend various materials and textures. At FHV, they provided a distinctive touch to the space, reinforcing a contemporary approach to design.
"Over the last five years, ZAGAS has innovated significantly in its design. The Oblique collection was the great pioneer with a different design, but many other collections followed, such as Everest, Statera, and now Fiore," says ZAGAS CEO Albano Silva.
Recently, ZAGAS joined forces with Santo Infante in decorating the Terra Project.
An innovative concept where two design interior enthusiasts, influencers, are selected to decorate an apartment. ZAGAS was one of the brands chosen by influencer Mariana Aires, featuring their Oblique Bed with Integrated Nightstands and the Statera Bookshelf. It's a harmonious and minimalist luxury project that prioritizes natural materials and earthy tones.
On the way to the EspritMeuble in Paris, ZAGAS continues to collaborate with Lameirinho and Flame & Luce, presenting another contemporary, innovative, and surprising space. Visit us from November 18 to 21, Pavilion 1, Stand I 117, at the Porte de Versailles.
